Dean Foods adds to executive team

by Keith Nunes
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DALLAS — Dean Food Co. announced several additions to the dairy processor’s executive team. Harrald Kroeker has been promoted to president of the company’s direct-store delivery group. Mr. Kroeker joined Dean Foods in 2006. He previously had been with the Pepsi Bottling Group.

"Harrald’s proven track record in successful D.S.D. organizations will help us build a best in class national D.S.D. dairy organization," said Gregg L. Engles, chairman and chief executive officer of Dean Foods. "Harrald’s experience will help us leverage our scale advantage in the fluid dairy category to drive efficiencies throughout our business."

Michelle Goolsby has been promoted to the newly created position of executive vice-president of development, sustainability and corporate affairs.

Greg McKelvey has been promoted to the newly created position of senior vice-president of Dean Foods’ strategy and marketing services. In his new role, Mr. McKelvey will develop the company’s strategic planning processes and capabilities. He was previously senior vice-president of strategy and marketing services for Dean’s WhiteWave division.

"Over the past four years Greg has helped design and implement the WhiteWave strategy to combine three separate, subscale businesses into a premium national branded company with a shared vision, supply chain and process infrastructure," Mr. Engles said. "His track record of leadership and broad experience makes Greg the right person to develop and build the company’s strategy function."

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