Maui Wowi selects Roma to spread mainland presence

by Eric Schroeder
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DENVER — Maui Wowi Hawaiian, a provider of natural Hawaiian products, fresh fruit smoothies and blended Hawaiian coffee beverages, has chosen Denver-based Roma Food Enterprises as its preferred U.S. distributor.

"As a large and growing nationwide franchise operation, Maui Wowi Hawaiian needed a distributor with well-established national capabilities," said Michael Haieth, chief executive officer, Maui Wowi. "Roma Food is a quality company and its distribution points are a great fit for our national footprint."

In addition to its national distribution abilities, Roma Food was selected for its efficient on-line reporting and ordering system, Maui Wowi said.

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