Wendy's names new operations chief

by Stephanie Bloyd
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DUBLIN, OHIO — Wendy’s International, Inc. named Steve Farrar its chief of North American Operations, a new position, effective April 14.

He’ll be responsible for improving operations at both franchise and company restaurants, as well as growing sales and driving profit margins.

"Steve is highly regarded in the Wendy’s system, having established positive, long-term relationships with many of our franchisees, operators and company employees," said Kerrii Anderson, president and chief executive officer. "In his capacity of leading North American operations, Steve will play an important role in contributing to Wendy’s strategic plan and strengthening Wendy’s commitment to operational excellence."

He was instrumental in developing Wendy’s Service Excellence program, as well as the Wendy’s Super Value Menu and late night program.

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