Flowers Foods names chief marketing officer

by Monica Watrous
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Debo Mukherjee, Flowers Foods
Debo Mukherjee has been tapped for the newly created role of chief marketing officer at Flowers Foods.
 

THOMASVILLE, GA. – Debo Mukherjee has been tapped for the newly created role of chief marketing officer at Flowers Foods, Inc. He will lead the company’s marketing and branding initiatives and play a role in product innovation.

Mr. Mukherjee brings 25 years of experience in confection, food and health and nutrition consumer businesses. He founded Intacta Consulting Group L.L.C. Previously, he was chief executive officer of Redco Foods, Inc., a subsidiary of Teekanne GmbH, a leading herbal and flavored tea company in Europe. He also has served in marketing positions for companies such as Mars, Inc., Unilever, H.J. Heinz Co. and The Hershey Co.

“In this new role for Flowers, Debo will help lead efforts to align our brands with today's consumer preferences, increase differentiation and help drive product innovation,” said Allen Shiver, president and c.e.o. of Flowers Foods. “He brings an impressive track record of not only building brands but building marketing capabilities and driving consumer insights. We're pleased to have him join the Flowers team.” 
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