King's Hawaiian buns to be featured as part of Arby's promo

by Eric Schroeder
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ATLANTA — Arby’s Restaurant Group, Inc. has partnered with Torrance, Calif.-based King’s Hawaiian to offer two new sandwiches featuring the latter company’s signature sandwich buns.

For a limited time, Arby’s will offer the King’s Hawaiian Roast Beef and King’s Hawaiian Roast Beef & Swiss.

The Arby’s King’s Hawaiian Roast Beef sandwich features sliced roast beef on a slightly sweet King’s Hawaiian bun, while the Arby’s King’s Hawaiian Roast Beef & Swiss sandwich comes with roast beef on a King’s Hawaiian bun, topped with Swiss cheese, pickles and Dijon spread.

“Our slightly sweet sandwich buns are specially sized to satisfy the extra hungry members of your ‘ohana,’ the Hawaiian word for family,” said Mark Taira, chief executive officer of King’s Hawaiian Bakery. “One bite of this new sandwich, the perfect pairing of our iconic bread with Arby’s freshly sliced roast beef, will have sandwich lovers everywhere saying ‘ono!’ — the Hawaiian word for delicious.”

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