Campbell introduces V8 V-Fusion juice drink boxes

by Staff
Share This:
Search for similar articles by keyword: [Campbell Soup], [Beverage]

CAMDEN, N.J. — Campbell Soup Co. is introducing V8 V-Fusion juice drink boxes for children in three flavors: apple, berry and fruit punch.

“We listened closely to moms, spent time with kids and worked with our research team to marry the needs of both,” said Mike Barkley, vice-president and general manager for V8 Beverages. “The result is a convenient, tidy package with a fun design that delivers the great-tasting vegetable and fruit juice people expect from V8 V-Fusion.”

The packaging features images of dinosaurs, and the products are sold in eight-packs of 6.75-oz boxes for $3.29.

Comment on this Article
We welcome your thoughtful comments. Please comply with our Community rules.



The views expressed in the comments section of Food Business News do not reflect those of Food Business News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.