Slideshow: New products from Little Debbie, Taco Bell, Ben & Jerry's
by Maggie Young
Little Debbie introduces Cosmic Cupcakes
COLLEGEDALE, TENN. — Little Debbie, a business unit of McKee Foods Corp., is introducing Cosmic Cupcakes. A chocolate cake is filled with crème and topped with a chocolate frosting and candy-coated chocolate chips to complete the treat.
“Little Debbie Cosmic Cupcakes are light years ahead of anything else on the market today,” said Mike Gloekler, corporate communications manager. “The cupcakes come individually wrapped six to a carton, and are priced to be a smart buy for any household.”
Minute Maid rolls out a liquid water enhancer with real fruit juice
ATLANTA — Minute Maid, a Coca-Cola Co. brand, is introducing Minute Maid Drops. Drops come in four flavors that are made with real fruit juice, including lemonade, fruit punch, mango tropical and raspberry lemonade. All Minute Maid Drops flavors are available in grocery stores nationwide in 1.9-oz squeezable bottles with flip-top lids. The suggested retail price for the water enhancers is $3.50 to $3.99.
Burger King upgrades the Big King sandwich
MIAMI — Burger King Worldwide, Inc. is upgrading the original Big King sandwich. The new Big King features two 100% beef patties, lettuce, onions, and the chain’s signature King Sauce on a three-layer toasted sesame seed bun. The Big King is available at participating Burger King restaurants nationwide for $3.69.
Denali Flavors develops ice cream bar line
WAYLAND, MICH. — Denali Flavors is entering the ice cream novelty category with the introduction of bars and sandwiches based on two popular flavors: Moose Tracks and Caramel Caribou. The ice cream varieties include Moose Tracks ice cream sandwiches and bars, triple chocolate Moose Tracks ice cream bars, and Caramel Caribou ice cream bars.
The Moose Tracks ice cream sandwiches and bars are filled with vanilla ice cream, Moose Tracks fudge, and chocolate peanut butter flakes within either chocolate wafers of a fudge coating. Triple chocolate Moose Tracks ice cream bars feature chocolate ice cream mixed with Moose Tracks fudge.
To wrap up the new offerings, the Caramel Caribou ice cream bars include toffee-flavored ice cream, Denali caramel and chocolate flakes, and a milk chocolate coating.
“The Moose Tracks brand has always been about offering premium decadent ice creams at family value prices, and we’re applying that same principle to our novelty items,” said Neal Glaeser, president of Denali Flavors.
The ice cream sandwiches are available in packages of four, while the bars are sold in packages of three. The ice cream bars and sandwiches are available nationwide for a suggested retail price of $2.99 to $3.99 per package.
Ball Park brand launches flame-grilled turkey patties
CHICAGO — Ball Park, a business unit of Hillshire Brands Co., is spicing things up with new flame-grilled turkey patties available in original turkey or cheddar and jalapeño. All of the patties are fully-cooked and ready to heat in the microwave. Each patty features 17 grams of protein.
“Ball Park Flame Grilled Patties were launched to help meet the needs of consumers looking for convenient foods that are great-tasting, bold and juicy,” said Kristin Kroepfl, director of marketing, Ball Park brand. “After seeing a positive response following the launch of Flame Grilled Beef Patties, we were excited to introduce new turkey varieties.”
The turkey patties are available in resealable six-count packages and sold nationwide at a suggested retail price of $8.29 per package.
Pulse announces expansion of coconut water product line
DENVER — The Pulse Beverage Corp. is expanding its product line with the additions of Natural Cabana coconut water and Natural Cabana pineapple coconut water. Natural Cabana coconut water contains only 60 calories and 10 grams of sugar per serving.
“Coconut water has rapidly become its own category, and we are able to introduce a product that contains high-quality ingredients, superior taste, and competitive pricing that appeals to a broad and diverse marketplace,” said Bob Yates, chief executive officer of Pulse.
Gardein rolls out gluten-free burgers
VANCOUVER, B.C. — Gardein Protein International Inc. is adding gluten-free burgers to its product lineup. The meatless selection includes beefless ground, veggie, and black bean burgers. Gardein beefless burgers contain 84% less fat than regular ground beef and are made with non-bioengineered soy, pea protein and vegetable. The beefless ground, black bean and veggie burgers are available nationwide.
Taco Bell rolls out breakfast items
IRVINE, CALIF. — Taco Bell, a Yum! Brands, Inc. company, is adding a day part with the introduction of the waffle taco, A.M. Crunchwrap, and Cinnabon Delights. The waffle taco features either a sausage patty or bacon with scrambled eggs and cheese wrapped in a waffle accompanied by a side of syrup.
The A.M. Crunchwrap, includes a warm tortilla with the selection of traditional breakfast items such as scrambled eggs, hash browns, melted cheese, bacon, sausage, and steak.
“Breakfast is the fastest growing day part in Q.S.R., and after years of the same old thing, we’re confident our breakfast will wake up customers’ morning routine,” said Chris Brandt, chief marketing officer for Taco Bell. “Taco Bell will bring them a classic breakfast experience, leading with the Waffle Taco and A.M. Crunchwrap, but also offer a menu of breakfast burritos, tacos and value offerings plus a pipeline of new products to continue waking up breakfast options and connecting with our fans.”
All breakfast products will be available at Taco Bell restaurants nationwide.
Ben & Jerry’s releases new line of flavors
BURLINGTON, VT. — Ben & Jerry’s, a Unilever brand, is announcing four new flavors for the Core line, including Hazed & Confused, That’s My Jam, peanut butter fudge, and salted caramel. Hazed & Confused features chocolate and hazelnut ice cream with fudge chips and a hazelnut fudge center while
The That’s My Jam variety includes raspberry and chocolate ice cream with fudge chips and a raspberry core. Peanut butter fudge contains mini peanut butter cups enveloped in chocolate and peanut butter ice cream with a peanut butter fudge core. Sweet ice cream, blonde brownies, and a salted caramel center make up the salted caramel variety.
The Core ice cream flavors are made with Fairtrade certified and Non-G.M.O. sourced ingredients. All four flavors are available in pints with a suggested retail price of $4.39.