Coca-Cola Life goes national

by Keith Nunes
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Coca-Cola Life is sweetened with cane sugar and stevia.

 

ATLANTA – The Coca-Cola Co.’s reduced calorie Life beverage, which is sweetened with a combination of cane sugar and stevia, achieved national distribution in the United States on Nov. 4.

“People that love our brands want more choices in flavors, package sizes and sweetener options,” said Andrew McMillin, vice-president of Coca-Cola Brands with Coca-Cola North America. “With Coca-Cola Life we’re meeting those needs while serving up a delicious beverage that complements our broader portfolio. As we continue to follow our consumers, we are working ultimately to become a leader in this interesting and emerging category.”

The beverage will be available in 6-packs of 8 fluid-oz glass bottle, 6-packs of 12 fluid ounce cans, Fridge Pack 12-packs of cans, individual 20 fluid-oz bottles, and 2-liter bottles. Packaging and availability will vary by location, according to the company.
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