Pepsi adds flavored milk to its portfolio
August 09, 2005
by FoodBusinessNews.net Staff
PURCHASE, N.Y. — PepsiCo added to its non-carbonated beverage portfolio this week with a line of flavored milk beverages called Quaker Milk Chillers.
The new flavored milk beverages are made with 2% reduced-fat milk and fortified with calcium and seven essential vitamins. Available in three flavors — chocolate, strawberry and vanilla — Quaker Milk Chillers will hit stores in the Northeast and Mid-Atlantic United States beginning this week.
Quaker Milk Chillers will be available in 14-oz single-serve plastic bottles in convenience stores, grocery stores, drug stores, mass merchandisers, school vending machines and select foodservice accounts.
Quaker Milk Chillers are sweetened with a blend of natural and no-calorie sweeteners including sucrose, sucralose (Splenda), and acesulfame potassium. They have a similar nutritional profile to plain 2% reduced fat milk and qualify for PepsiCo’s Smart Spot symbol because they contain 45% to 50% less sugar than the leading flavored milks and are an excellent source of calcium.
In addition, because they are produced using leading-edge aseptic technology, Quaker Milk Chillers have a six-month shelf life, which is significantly longer than that of most flavored milks and plain milk products (which may range from two weeks to three months).