Kent to president of Coca-Cola International

by Eric Schroeder
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ATLANTA — The Coca-Cola Co. has named Muhtar Kent to the newly-created position of president, Coca-Cola International, effective Feb. 1. In this capacity, Mr. Kent will be responsible for all operations outside of North America, and all group presidents outside of North America. Mr. Kent, who currently is president and chief operating officer of the company’s North Asia, Eurasia and Middle East Group, will continue to report directly to chairman and chief executive officer Neville Isdell.

During his 28-year career in the Coca-Cola system and the beverage industry, Mr. Kent has held numerous important positions of increasing responsibility. He was c.e.o. and president of one of the largest international beverage enterprises in Europe when he led the Efes Beverage Group from 1999 until he rejoined The Coca-Cola Co. last year. During that time, in addition to taking Efes Breweries International public on the London Stock Exchange, Mr. Kent served as a board member of Coca-Cola Icecek.

Mr. Kent also has held other executive management capacities in the Coca-Cola system. Between 1995 and 1998, he was managing director of Coca-Cola Amatil-Europe, covering bottling operations in 12 countries.

Mr. Kent first joined The Coca-Cola Co. in Atlanta in 1978 and has held a variety of marketing and operations roles throughout his career. In 1985, he was appointed general manager of Coca-Cola Turkey and Central Asia. From 1989 to 1995, he was president of the company’s East Central Europe Division and senior vice-president of Coca-Cola International, with responsibility for 23 countries.

He received a bachelor’s degree in economics from Hull University, England, and a master’s degree in administrative sciences from London City University.

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