Coca-Cola and Godiva Chocolatier launch new beverage
April 18, 2006
by Keith Nunes
ATLANTA — Coca-Cola North America and Godiva Chocolatier will launch a new line of blended beverages called Godiva Belgian Blends. The new beverages provide a "revitalizing experience more decadent than just plain coffee," according to the companies.
Godiva Belgian Blends will roll out with three flavors — Dark Chocolate Mocha, Milk Chocolate Mocha and French Vanilla Latte — in a sequenced national launch beginning July 31. Godiva Belgian Blends will be sold in 9.5-oz glass bottles, in singles and four packs, at convenience stores, supermarkets and other retailers.