Danone acquires 49% interest in key Danish bottled water maker

by Eric Schroeder
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PARIS — French beverage and dairy company Groupe Danone S.A. has acquired a 49% stake in Aqua d’or, Denmark’s No. 1 still bottled water company. Financial terms of the transaction were not disclosed.

Launched in 2000, Aqua d’or posted sales of approximately €20 million ($25.4 million), with more than 30% growth in 2005. Aqua d’or has a 50% share of the Danish still water market. It is also No. 2 in Sweden.

According to Danone, Aqua d’or’s management will retain 51% of the stock and continue to run the business.

"The Scandinavia water market is steadily growing and offers huge potential," said Franck Riboud, chairman and chief executive of Groupe Danone. "This partnership with Aqua d’or, the local fastest growing bottled water company, will allow Groupe Danone to benefit from its knowledge of the market as well as the distribution channels in the Nordic region. Besides, the Aqua d’or portfolio and Evian product range are very complementary."

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