Crayons introduces FUNctional line
October 15, 2008
by FoodBusinessNews.net Staff
BELLEVUE, WASH. — Crayons All-Natural Beverage Co. is launching a line of juice drinks called FUNctional.
The line has six flavors and each drink has a blend of vitamins, minerals, antioxidants and fiber for various benefits.
"When we started, we had no idea we would end up creating a whole new way for kids to choose their beverages," said Duncan Seay, Crayons founder. "No longer will kids have to choose based on the flavor alone. Now they can choose based upon how they are feeling that day or even by what time of day it is. We believe this will revolutionize the way parents and kids will choose their beverages."
The new flavors include Blueberry-Raspberry Razzical, Fruit Punch 3PM, Tickled Pink Lemonade Thirst-C, Watermelon & Wild Berries Buff Bonz, Kiwi Strawberry Super-V, and Outrageous Orange Mango D-Fense.
The FUNctional drinks are 90 calories per serving and come in 8-oz cans for a suggested retail price of 99c per can.