Nestle expands Juicy Juice beverage line

by Eric Schroeder
Share This:

GLENDALE, CALIF. — Nestle USA has added to its Juicy Juice line with the launch of Juicy Juice Sparkling, a natural, lightly carbonated fruit juice beverage with no added sugar, artificial colors or flavors.

“Kids love the refreshment of carbonated drinks — especially as they get older, become more independent and see other kids drinking them,” said Victoria Nuevo-Celeste, brand manager for Juicy Juice. “However, sodas and other sugar-added drinks can lack the nutritional benefits that kids need, plus they are often loaded with artificial colors and flavors. Nestle Juicy Juice Sparkling is a great way to provide kids with a fizzy beverage that tastes great and is a nutritious option.”

Juicy Juice Sparkling fruit juice beverages blend 70% real fruit juice with 30% lightly carbonated water. Each flavor counts as one serving of fruit toward the daily recommended intake.

The juice beverages are available in 8.4-oz cans in three flavors — apple, berry and orange — at a suggested retail price of $2.68 to $2.99 for a four-bottle, multi-pack, or in single-serve cans for 99c. They also are available in select schools and children’s recreational areas.

Comment on this Article
We welcome your thoughtful comments. Please comply with our Community rules.



The views expressed in the comments section of Food Business News do not reflect those of Food Business News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.