Hansen's introduces powdered drink mixes
March 30, 2011
MINNEAPOLIS — Hansen’s Beverage Co. is introducing Hansen’s Natural Fruit Stix and Tea Stix.
The new products feature Truvia sweetener and are water-soluble powdered drink mixes that have 100% of the daily recommended dose of vitamin C with five calories per serving.
“Hansen’s Natural is responding to the growing consumer demand for healthier, natural products that refresh and taste great without unnecessary calories,” said Patty Fender, new product development manager for Hansen Beverage Co. “The opportunity to expand our Hansen’s Natural line is definitely here, and we’ve been able to do so successfully in partnership with the Truvia brand.”
The product are available in five flavors — Natural Iced Tea, Natural Blackberry Tea, Natural Strawberry Lemonade, Natural Fruit Punch and Natural Berry — and are available on Amazon.com and select Whole Foods Markets, grocery retail stores and health food stores for a suggested retail price of $2.99 to $3.99 for a box of 8 packets each containing 0.14-oz.