Pulse to launch NutriPurpose beverages

by Keith Nunes
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DENVER — The Pulse Beverage Corp. plans to launch NutriPurpose, a beverage developed in conjunction with Baxter Healthcare Corp. and originally intended for the health care market, to the mainstream market. The NutriPurpose line of products is formulated and aimed at providing functional ingredients to specific health platforms.

The NutriPurpose line includes a heart health formula that contains vitamin C and selenium; a men’s health formula that features green tea, vitamins E and C, lycopene and selenium; and a women’s health formula that contains calcium, magnesium, vitamin D, folic acid and B vitamins.

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