SoBe adds three coconut water flavors

by Eric Schroeder
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PURCHASE, N.Y. — SoBe, a PepsiCo, Inc. brand, has expanded its line of SoBe Lifewater to include three new coconut water flavors: pacific coconut, pomegranate nectarine and mango mandarin.

“SoBe Lifewater with Coconut Water flavors are a new twist on a hot trend,” said Rebecca Granne, senior marketing director for SoBe. “We’re delivering unique ‘flavors with benefits,’ three great tasting flavor blends that are infused with coconut water, naturally sweetened and a great way to get hydrated.”

The waters are available in 20-oz bottles at a suggested retail price of $1.49.

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