Kellogg introduces trail-mix granola bar
January 17, 2007
by FoodBusinessNews.net Staff
BATTLE CREEK, MICH. — The Kellogg Co. has entered the trail-mix granola bar category with its new Nutri-Grain Fruit & Nut Bars.
The new bars contain Virginia peanuts, California almonds, whole grain oats and real pieces of fruit. Nutri-Grain Fruit & Nut Bars are available in two flavors: berry and almond and Cranberry, raisin and peanut.
Each bar contains 3 grams of fiber, 120 calories and 3.5 grams of fat.
The new bars are available nationwide for a suggested retail price of $3.39 per six-bar box.