Whole Grain Stamp program certifies 1,000th product

by Eric Schroeder
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BOSTON — The Whole Grain Stamp, the black and gold symbol created by the Whole Grains Council to help consumers quickly and easily find whole grain products, now appears on more than 1,000 food packages, according to the W.G.C.

The W.G.C. said three products were approved for certification on the same day, tying for honors as the milestone 1,000th product: Annie’s Whole Wheat Shells and Cheddar, Thomas’ Whole Wheat Mini Square Bagelbread, and Multigrain Lightly Salted Tortilla Chips from Snyder’s of Hanover.

"These three products — an entree, a bread and a snack — illustrate the huge diversity of the 1,000 products bearing the Stamp," said Jeff Dahlberg, chairman of the W.G.C. "All three of these products contain a full serving (16 grams) or more of whole grains, to help Americans reach the Dietary Guidelines goal of three or more servings of whole grains per day."

The Stamp, which was introduced in January 2005 and then enhanced in June 2006, details the whole grain content, in grams, of each food. Products must contain a half serving (8 grams) or more of whole grains per serving, in order to qualify for the Whole Grain Stamp. According to the W.G.C., 76% of the products currently using the Stamp contain a full serving or more of whole grain.

To learn more about the Whole Grain Stamp and the health benefits of whole grains, visit www.wholegrains.org.

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