Tyson improving oven roasted chicken products
March 14, 2007
by FoodBusinessNews.net Staff
SPRINGDALE, ARK. — Tyson Foods is improving its oven roasted chicken line though improved product and packaging techniques.
The new products have no preservatives and come in a vacuum sealed package. Other improvements include new packaging graphics and pasteurization. The pasteurization increases shelf life from 14 days to 45 days.
"Our oven roasted chicken has been the cornerstone of our refrigerated, cooked meats business for 20 years because consumers love the way this slow roasted product tastes," said Rob DeMartini, group vice-president of consumer products for Tyson. "Now we’re making this line even better with new, more convenient packaging, improved food safety, extended shelf life, increased customer support and improved merchandising."
Mr. DeMartini also said the longer shelf life will reduce shrink and markdowns, improve net profits for retailers and maximize shelf space.
The oven roasted line includes original and lemon pepper whole chickens, new multi-serve barbeque breast halves, hand-filleted boneless skinless breasts, breast halves, hot and spicy wings, drumsticks and thighs.