Unilever acquires Russian ice cream company
February 05, 2008
by FoodBusinessNews.net Staff
LONDON — Unilever P.L.C. announced it has signed an agreement to acquire Inmarko, a leading Russian ice cream company. Financial terms of the deal were not released.
"Inmarko is a great brand that is well recognized by Russian consumers," said Vindi Banga, Unilever president for foods. "We will put Inmarko at the heart of our ice cream business in Russia and build on its successful strategy, powerful portfolio and great talent and know-how. At the same time, we will be looking together for opportunities to enrich and strengthen its competitiveness with Unilever’s global scale and category expertise."
Inmarko was established in 1991. It has market share in Central and Eastern Russia as well as a growing business all across the Russian Federation and Kazakhstan. The transaction is expected to be completed in the first half of 2008.
"We think this deal will give our business development a whole new perspective," said Dmitry Dokin, chairman of Inmarko. "Unilever’s experience and resources will provide significant impetus for Inmarko’s brands."