Harlan Bakeries to make Smart for Life cookies
March 06, 2008
by Eric Schroeder
AVON, IND. — Smart for Life Weight Management Centers has selected Harlan Bakeries, L.L.C. to manufacture its new non-medical cookie line. Harlan Bakeries, which is one of the largest privately held baked good manufacturers in the United States, will produce three flavors of the cookies — chocolate chip, oatmeal raisin and Maine Blueberry — at its facility in Indianapolis. Smart for Life offers a weight loss program based on all-natural meal-replacing cookies that are specially formulated to suppress hunger. According to Smart for Life, the all-natural 60% organic cookies contain a blend of protein, fiber and amino acids that help naturally suppress a consumer’s appetite. Each six-cookie package provides a one-day supply intended to replace and eliminate the need for breakfast, lunch and snacks with 105 calories per cookie. "This agreement is a validation of our capabilities, an important expansion of our contract business, and a diversification into the weight loss space with strong potential for growth," said Doug H. Harlan, executive vice-president of Harlan Bakeries. Founded in 1991 Harlan Bakeries is an international wholesale supplier and distributor of products for in-store bakeries and private label baked goods. The company operates seven facilities comprising more than 1,000,000 square feet of production, warehousing and distribution space, including its production facility and corporate office in Avon. Other production facilities are located in Indianapolis; Effingham, Ill.; Denver; Hope, Ark.; Wichita, Kas.; and Kentville, Nova Scotia.