King's Hawaiian launches Snacker Rolls
March 25, 2008
by Eric Schroeder
TORRANCE, CALIF. — King’s Hawaiian has introduced Snacker Rolls, pre-sliced mini-sub-style sandwich rolls geared toward consumer, deli and general food service use. Available next month in grocery stores nationwide, the Snacker Rolls come in a four-pack of 2-inch by 4-inch rolls.
"We regularly hear from our loyal consumers and commercial customers that our flavor profile is ideal for sandwich solutions," said Shelby Weeda, president of King’s Hawaiian Bakery West. "The Snacker Rolls offer portability, taste and quality that hold equal appeal on the shelf, behind the deli case or to complement a menu."