Lifeway Foods introduces probiotic snack bars

by FoodBusinessNews.net Staff
Share This:

MORTON GROVE, ILL. — Lifeway Foods, Inc. is introducing Kefir Wellness snack bars with probiotics in three flavors — chocolate, sweet and salty, and pomegranate. Lifeway already sells a probiotic Kefir dairy beverage.

"We are very excited to introduce our new probiotic Kefir Wellness bars at a time when the awareness of all of our traditional Kefir beverages is at an all-time high," said Julie Smolyansky, chief executive officer. "As the country’s leading supplier of Kefir, we found it necessary to introduce an alternative way for people to get the benefits of our original Kefir but in a convenient, on-the-go package."

Comment on this Article
We welcome your thoughtful comments. Please comply with our Community rules.








The views expressed in the comments section of Food Business News do not reflect those of Food Business News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.