Beneo-Orafti to hike prices 25%
August 25, 2008
by Jeff Gelski
MORRIS PLAINS, N.J. — Beneo-Orafti will implement a 25% price increase on its range of Orafti products on Nov. 1. The company is a leader in the production of prebiotic ingredients derived from chicory root.
"Beneo-Orafti has strived to avoid this price increase and has made many improvements within the business to make sure it is running as efficiently as possible," said Dominique Speleers, managing director. "However, due to the continued and unprecedented increases we have experienced in energy, raw materials and processing costs, a price increase is inevitable and necessary to cover costs and maintain profitability.
"We understand this price increase means extra pressure for our partners and customers. We do know, however, that the consumer recognizes the value and benefits of healthy nutritious foods and is willing and prepared to pay a price premium for such value-added products."