Kellogg launches FiberPlus Antioxidant bars

by Eric Schroeder
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ELMHURST, ILL. — The Kellogg Co. has introduced Kellogg’s FiberPlus Antioxidant bars, a new product that contains 7 grams of whole grain, 35% of the daily recommended value of fiber as well as 20% of the D.R.V. of antioxidants vitamin E and zinc.

The new 1.2-oz bars are available in five count boxes in chocolate chip and dark chocolate almond varieties. They have a suggested retail price of $3.09 per box.

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