Sports drink features natural sweetener
March 10, 2009
by Jeff Gelski
PLANO, TEXAS — All Sport, Inc. and Dr Pepper Snapple Group have introduced All Sport Naturally Zero, a zero-calorie sports drink sweetened with rebiana, an extract from the stevia plant. The drink will be available in 20-oz bottles in convenience and gas, grocery and specialty retail channels. It comes in the three flavors of Dragonfruit, Strawberry Star Fruit and Mandarin Orange.
Dr Pepper Snapple Group holds an equity stake in Big Red, Inc., the parent company of All Sport, Inc. Dr Pepper Snapple Group is the primary distributor of the All Sport brand.