Vilsack, Ad Council to promote healthy eating
February 25, 2009
by Eric Schroeder
NEW YORK — Secretary of Agriculture Tom Vilsack has joined forces with The Advertising Council to announce a series of public service advertisements designed to remind parents about healthier eating and to visit MyPyramid.gov.
The advertisements, which are an extension of the U.S. Department of Agriculture’s Nutrition Education campaign, will emphasize that "good nutrition and physical activity can lead to great things for your children." The advertisements will feature characters from Walt Disney’s "Pinocchio."
"Combating childhood obesity and encouraging all Americans to balance healthy eating with daily physical activity is a top priority for President Obama and me," Mr. Vilsack said. "Ultimately, eating well and exercising is a question of public health. Overcoming this epidemic of obesity requires that we work together at all levels — parents, teachers, community and business leaders and government — to achieve healthier lifestyles."