Artificial Flavors Not the Only Answer to High-priced North American Mint Oils
May 14, 2009
by FoodBusinessNews.net Staff
___15672___In today’s marketplace where consumers are searching for more and more "natural" products, there is no need to gamble a strong brand by replacing the mint oil in the product with "synthetic ingredients." A.M. Todd has the repertoire to provide its customers with the full spectrum of mint products from high quality Peppermint and Scotch & Native Spearmint Oils to mid-priced Natural Mint Oil Blends as well as cost-effective "Value Engineered Mint Blends" where the flavors do not compromise the "brand promise" to their loyal consumers.
Recent flavor industry trade press has commented strongly on the value of "low cost synthetic alternatives" to high-priced natural North American Peppermint and Spearmint Oils. While it is true the natural mint oils are currently at historic high levels, there are natural crop-based solutions that meet the flavor profiles desired by consumers and the cost targets required by consumer packaged goods companies.
A.M. Todd has 140 years of experience in natural mint cultivation and processing in the United States and more than 12 years with its wholly owned operation on the Indian subcontinent. By transferring the techniques honed from many decades in the American northwest and adapting them to the soil and climatic conditions of India, we have been able to utilize the products from our Indian-based Contract Agriculture Program as a way to balance the market challenges of one hemisphere against the benefits of the other.
Using these proprietary varieties as a source of "building blocks", A.M. Todd’s EleMints Innovation Team creates lower cost alternatives to well-known peppermint standards as well as specialty products such as Crystal White™ and Rose Mitcham™. In addition, A.M. Todd’s expertise and experience, using our SpecPure mint fractions, can customize a natural mint blend to meet the expectations of even the most discerning consumer.
Many years ago, A.M. Todd commercialized a natural Mentha piperita variety that boasts high yields and disease resistance. This product of the Plant Science Program has been routinely expanded and now delivers substantial volumes of oil, from several thousand acres, throughout the Pacific Northwest. Another recent example of this capability is a new variety that delivers a low cost natural mint oil. Following seven years of research and field work, with the last three years growing the plants commercially to insure sustainability and reproducibility, the Plant
Science Research Program has developed a new proprietary, non-GMO mint oil. This patented variety, related to the Mentha arvensis species, is grown in North America and has strong Mentha piperita characteristics and extremely high yields. Using these essential oils, A.M. Todd has created its low cost "Value Engineered Mint" line of products. Some of the advantages realized by using these oils:
• These oils can be labeled as Natural Mint Oil, Natural Mint Oil Blend Peppermint Type or Natural Peppermint Flavor.
• These new Natural Mint Oil Blends meet all of EU and USA Regulatory standards as natural flavoring substances.
• The cost is lower since each plant has a higher yield in comparison to the standard Mentha piperta variety. This higher yield translates into more oil, reducing the unit cost of production.
A.M. Todd wants to be your most valued natural mint partner!