Technology marks products with encrypted codes
June 16, 2009
by FoodBusinessNews.net Staff
GLEN ROCK, PA. — New technology from ARmark Authentication Technologies, L.L.C. covertly marks products with brand-owner specific encrypted codes to provide authentication, consumer protection and risk mitigation. Smaller than the diameter of a human hair, mark covert marker technology may be applied directly onto foods to help protect organizations not responsible for producing contaminated foods and to enable quick recall of products.
"It is possible to develop a unique taggart for suppliers, such as those who provide produce, to covertly label or ‘mark’ food items," said Jeff Robertson, general manager of Glen Rock-based ARmark. "Identifying the origin of a contaminated product, like in the recent pet food or peanut scares, can be done immediately with our technology if the product is ‘marked.’"
Mark covert markers are available in food and pharmaceutical-grade materials. They may be integrated into existing manufacturing and production processes. The markers are customized to each brand-owner’s authentication needs for item level identification, which includes shapes, numbers, patterns, text and logos. The markers have potential for forensic levels of authentication. Capabilities include "inside-outside" product verification, which means within the product, on the product or on the packaging.
ARmark’s vision detection systems identify the hidden markers. The portable, handheld devices offer non-destructive, on-site detection and authentication.