Tyson, Nathenson to new roles at PepsiCo

by Eric Schroeder
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PURCHASE, N.Y. — Lynn A. Tyson has joined PepsiCo, Inc. as senior vice-president of investor relations. Ms. Tyson will report to Richard Goodman, chief financial officer.

Prior to joining PepsiCo, Ms. Tyson was vice-president of investor relations for Dell Inc. Earlier, she was responsible for the strategic direction and oversight of all global corporate communications at Dell. Before joining Dell, Ms. Tyson was vice-president of investor relations for Tricon Global Restaurants (now Yum! Brands, Inc.). Tricon included the worldwide operations of Pizza Hut, KFC and Taco Bell, and was spun off from PepsiCo in 1997.

"We are very pleased to welcome Lynn back to the PepsiCo family," Mr. Goodman said. "She is a highly respected investor relations professional who brings a wealth of experience in finance and communications. Her more than 20-year track record as a leader began at PepsiCo, and we are confident these leadership skills and industry experience will make her a trusted resource for our shareholders."

Ms. Tyson succeeds Mike Nathenson, who is transitioning to a new role in which he will partner with Mr. Goodman and other PepsiCo senior management executives in the proposed acquisition of the company’s two anchor bottlers, Pepsi Bottling Group and PepsiAmericas.

Previously, Mr. Nathenson was vice-president of financial planning and analysis at PepsiCo, leading the company’s annual operating planning, strategic planning, capital expenditure planning, forecasting and business planning processes. Earlier, he held a variety of financial positions at Frito-Lay North America and was chief financial officer for PepsiCo’s Australia snacks business.

"Mike’s diverse set of field and corporate experiences over the past 14 years with PepsiCo gives him a deep understanding of our businesses and go-to-market systems, all of which will be extremely valuable in this new assignment," Mr. Goodman said. "Most recently as head of investor relations, Mike has built strong relationships with our analyst and investor communities — and significantly broadened our outreach to investors around the world."

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