Caribou Coffee launches natural chocolate beverages
October 27, 2009
by FoodBusinessNews.net Staff
MINNEAPOLIS — Caribou Coffee is introducing mochas and chocolate beverages using all-natural chocolate available in white, milk and dark chocolate varieties.
"While other coffeehouses are focused on extending their product offerings into things like instant coffee, we’re increasing the quality of our most popular items to provide added value for our customers," said Mike Tattersfield, chief executive officer. "Value is about more than price at Caribou Coffee — it’s about a delicious, premium product made correctly. All-natural, gourmet chocolate is one way we’re giving that to our customers."
Starting on Nov. 12, consumers can have mochas, chocolate lattes, hot chocolates, specialty beverages and cold beverages made with either white, milk or dark Guittard chocolate at all Caribou Coffee locations.
Besides offering the new chocolates in the store, Caribou also is offering tins of the drinking chocolate pieces in all three flavors at store locations. The 12-oz tins are $9.99 each.