Compass Minerals to launch specialty salts
December 10, 2009
OVERLAND PARK, KAS. — Compass Minerals is introducing its line of value-added specialty food salts to U.S. retailers after successfully launching such products in Canada.
The new line is an expanded private label line that adds gourmet sea salts, low-sodium salt and a salt substitute to the company’s existing table and Kosher salt products. The line will be available to retailers nationwide in January.
“This new expanded specialty salt line provides U.S. retailers the opportunity to strengthen their premium-tier private label program and increase category sales and margins,” said Jerry Bucan, vice-president and general manager of consumer and industrial business. “Consumer interest in specialty salts is increasing in association with trends in at-home meal preparation, dietary preferences and gourmet cooking.”