YoCrunch adds Truvia to 100 Calorie Packs
January 13, 2010
MINNEAPOLIS — Breyers and Cargill Health and Nutrition are introducing YoCrunch 100 Calorie Packs that are naturally sweetened with Truvia, a stevia sweetener.
“Consumers are more interested than ever in knowing where their food comes from and how it is made, continuing to ask for better-tasting, low-calorie, natural products,” said Zanna McFerson, assistant vice-president and business director for the Truvia brand. “YoCrunch 100 Calorie Packs mark the first introduction of Truvia rebiana in a national yogurt product and offers another exciting way consumers can experience the natural zero-calorie sweetness of Truvia rebiana.”
The new yogurt products are available in five flavors for a suggested retail price of $2.99 to $3.19 for each four-pack container.