McDonald's testing Fresh Garden Wraps in Florida
December 1, 2010
by Eric Schroeder
OAK BROOK, ILL. — McDonald’s Corp. has initiated test marketing in Central Florida for a new line of Fresh Garden Wraps. The new menu item, which is being sold for a suggested retail price of $3.49 to $3.99, features a piece of grilled or fried chicken breast with shredded cheese, cucumbers, tomatoes and spring mix greens wrapped in a flour tortilla.
The Fresh Garden Wrap comes in three varieties: Sante Fe Chicken, topped with black bean and corn mix and a BBQ ranch sauce; Roma Chicken, topped with garlic aioli and tomato pesto; and California Chicken, topped with a creamy ranch sauce.
The test marketing is expected to run through early 2011.