DSM selects marketing officer

by Jeff Gelski
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HEERLEN, THE NETHERLANDS — Mauricio Adade, currently president of Human Nutrition & Health at DSM Nutritional Products, has been named chief marketing officer for Royal DSM n.v., effective May 1. Rick Greubel, currently group vice-president and international president of Tyson Foods, Inc., will take over for Mr. Adade as president of Human Nutrition & Health, also effective May 1.

Mr. Adade began his career with Roche in 1988. He held marketing positions in Brazil and Mexico and also has worked as head of global marketing for DNP and as business group director human nutrition and health.

Mr. Adade will report to Stephan Tanda, member of the DSM managing board.

Mr. Greubel has worked in general management and marketing positions. He was at Monsanto before joining Tyson. Mr. Greubel will report to Leendert Staal, president and chief executive officer of DSM Nutritional Products.

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