Quiznos going green with new campaign
February 23, 2010
by Eric Schroeder
DENVER — Quiznos has launched “Eat Toasty, Be Green,” a campaign that includes the introduction of more environmentally responsible packaging such as 100% compostable wax-coated paper cups and pulp salad bowls made from renewable sugarcane.
“While packaging changes are a small step in the grand scheme of going green, we know that using packaging that is made in part from recycled materials or that is compostable is a great way to start,” said Rick Schaden, chief executive officer. “It’s a change we’re passionate about making.”
Other changes on tap include the introduction of plastic lids made from 30% post-consumer recycled PET bottles and napkins made from 100% recycled material and fibers (90% post-consumer).
Quiznos also said it is converting its employees’ uniform items to be made from 100% recycled soda pop bottles. According to Quiznos, each hat saves approximately six bottles from reaching a landfill and each apron saves approximately 25 bottles.