Cherries added to Raisinets line
March 15, 2010
by Keith Nunes
GLENDALE, CALIF. — On the heels of its introduction of Cranberry Raisinets this past year, Nestle USA has added Cherry Raisinets to the line. Made with Montgomery Tart Cherries and covered with Nestle Dark Chocolate, the product is being marketed as a healthy indulgence. A quarter-cup of Cherry Raisinets features half of a serving of real fruit, according to the company.
“Trying to make smart eating choices to maintain a healthy weight is a great approach, but many people make the mistake of depriving themselves of some of the foods they love,” said Laurie MacDonald, a registered dietician with Nestle USA. “This is a recipe for diet disaster because most people eventually give in to their cravings. A better approach is to allow for foods that you enjoy in moderation. Cherry Raisinets are an ideal better-for-you treat: you can enjoy the indulgent flavor with less guilt.”
Cherry Raisinets will be sold in a 4-oz resealable, stand-up bag starting this month and will have a suggested retail price of $3.29.