General Mills launches Total Plus Omega-3s cereal

by Eric Schroeder
Share This:

MINNEAPOLIS — General Mills, Inc. is introducing Total Plus Omega-3s cereal, which the company said offers all the nutrition of Total, plus the benefit of omega-3 fatty acids.

Total Plus Omega-3s has 100% of the Daily Value of 12 essential vitamins and minerals, as well as 160 mg, or 10% of the Daily Value, of ALA, an omega-3 fatty acid, per serving. In addition, Total Plus Omega-3s cereal provides at least 16 grams of whole grain in every serving.

The cereal is a combination of crunchy whole grain flakes, flax clusters and honey-sweetened almonds. The omega-3 ALA in the cereal is sourced naturally from ground flax, General Mills said.

“With the new Total Plus Omega-3s cereal, health-conscious Americans who have long trusted Total to deliver superior nutrition can also reap the benefits of omega-3 ALA from flax,” said Dan Stangler, marketing manager for Total cereal.

Total Plus Omega-3s is available in grocers’ cereal aisles nationwide for a suggested retail price of $3.89.

Comment on this Article
We welcome your thoughtful comments. Please comply with our Community rules.








The views expressed in the comments section of Food Business News do not reflect those of Food Business News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.