KFC introduces the Doublicious
July 15, 2010
by Keith Nunes
LOUISVILLE, KY. — KFC is introducing the Doublicious, a chicken filet sandwich on a Hawaiian Bread bun. The sandwich comes in an original recipe variety with bacon, Monterey Jack cheese and Colonel’s Sauce and a grilled variety with Monterey Jack cheese, lettuce and honey mustard BBQ sauce.
“KFC continues to generate buzz in the sandwich business by following up the Double Down with the Doublicious, a combination of sweet Hawaiian bread and savory boneless chicken,” said Javier Benito, executive vice-president of marketing and food innovation for KFC.
The Doublicious Combo meal includes potato wedges and a drink for $5, and the sandwich may be purchases a la carte as well.