Fisher Nuts expands Fusions snack mixes line
August 18, 2010
ELGIN, IL. — Fisher Nuts is introducing new flavors to its line of Fusion Snack Mixes. The new flavors are Fusions Spicy Tortilla Crunch, and Cookies and Crème Fusions Mix.
“The strategy behind Fusions is to offer the consumer more exciting taste alternatives to the traditional trail mixes,” said Julie Nargang, director of marketing for natural brands with John B. Sanfilippo and Son, Inc. “We continue to see a market niche for new snack combinations that are both traditional and unique. Because of the popularity of Fisher Fusions, we’re offering additional new flavor combinations.”
The Tortilla Crunch variety includes chili bits, pepitas, Cajun corn sticks and hot and spicy almonds and peanuts.
The Cookies and Crème variety has chocolate chunks, peanuts, chocolate cookies, caramel balls and white chocolate-coated peanuts.
The new flavors are additions to a line that includes flavors such as Fusions Ice Cream Sundae Mix, Cinnamon Roll Mix, Fusions Energy Blend, Asian Spice, Cheddar Crunch, Trail Blazer, Sweet Harvest and Tropical Twist. The mixes are available in 4.5- to 6-oz bags for a suggested retail price of $2.49.