Quiznos plans global growth initiative
August 9, 2010
by Eric Schroeder
DENVER — Quiznos on Aug. 9 unveiled a global growth initiative that would expand the company’s international presence from 25 countries and territories currently to nearly 40 countries and territories by 2012. New markets include Central and South America, Europe, the Middle East, and Southeast Asia.
“The global marketplace presents a significant opportunity for company growth, and these markets are ideal locations for Quiznos around the globe,” said Lee Vala, international chief development officer. “Quiznos unique concept, quality ingredients and freshly toasted sandwiches translate extremely well across many countries and cultures. International expansion allows us to share our chef-inspired recipes with customers worldwide, and based on the tremendous reception of our brand in 25 successful international markets thus far, we’re confident customers in these new markets will respond enthusiastically to our menu.”
In mid-May, Quiznos detailed plans to develop up to 600 new stores in the United States by the end of 2010. The planned U.S. expansion, which will include both corporate-owned stores as well as Quiznos-funded joint venture ownership opportunities for qualified entrepreneurs, will create more than 7,500 new jobs, fueling market-level economic growth in communities nationwide, Quiznos said.