Old Orchard Brands introduces Cranberry Naturals
January 7, 2011
SPARTA, MICH. — Old Orchard Brands is introducing the Cranberry Natural line of naturally sweetened cranberry juice blends.
“Consumers are looking to cut sugar and calories, and at the same time we’re seeing a greater interest in all-natural sweeteners,” said Mark Saur, founder and president of Old Orchard. “That’s no longer a contradiction in terms. Cranberry Naturals include a proprietary blend of natural sweeteners to offer all of the flavor and health benefits of traditional cranberry juice blends but with a fraction of the calories and sugar of traditional juices.”
The new line has six varieties: classic cranberry, cranberry blueberry, cranberry pomegranate, cranberry grape, cranberry apple and cranberry raspberry.
The line has no artificial flavors, colors or preservatives, is sweetened in part with Truvia, and has 70 calories in an 8-oz glass. It is available at leading grocery retailers in 64-oz bottles for a suggested retail price of $2.99.