Wild Flavors introduces Vegeceuticals
Oct. 28, 2011
ERLANGER, KY. — Wild Flavors, Inc. has introduced Vegeceuticals, ingredients developed through an extraction technology that allow for the inclusion of the nutrients found in vegetables in a variety of food and beverage applications.
The new product is available in two varieties, a red and orange blend that are both available in liquid and dry form. The orange extract blend provides beta-carotene from carrot, pumpkin, sweet potato, paprika (from chili peppers) and Reishi mushroom. The red variety is an extract blend providing anthocyanins from purple sweet potato, purple maize, purple carrot, beet, rhubarb, tomato, and red cabbage.
“Wild’s Vegeceuticals deliver key phytonutrients of vegetables, going above and beyond a typical serving of veggies,” said Heather Biehl, manager of the company’s health ingredient technology and solutions department. “Vegeceuticals are nutraceuticals from vegetables that are clean tasting and soluble for a variety of food and beverage applications.”