Gruma acquires Albuquerque Tortilla Co.
April 25, 2011
by Eric Schroeder
MONTERREY, MEXICO — Gruma S.A.B. de C.V. has acquired the tortilla production assets, inventories, brand and customer list of the Albuquerque Tortilla Co. for $8.8 million. Based in Albuquerque, N.M., Albuquerque Tortilla Co. sells wheat flour tortillas, and to a lesser extent, corn flour tortillas, under the Albuquerque Tortilla brand. The company had sales of $14 million in 2010.
“This acquisition will expand and strengthen Gruma’s tortilla business in the United States through a solid and recognized brand in the south-central region of the country, and is part of a strategy to take advantage of opportunities and synergies in the United States, the most important market in the world for Gruma today,” Gruma said.