Lunchables line adds full serving of fruit
May 11, 2011
by Keith Nunes
MADISON, WIS. — Oscar Mayer, a division of Kraft Foods Inc., has introduced Lunchables with Fruit, a line extension that includes a full serving of fruit in each package. The product comes in four varieties: peanut butter and jelly sandwich, turkey and cheddar with crackers, ham and American cheese with crackers, and cheese pizza. Each variety will include Dole Mandarin oranges or Dole pineapple in fruit juice.
The new product is available nationwide and has a suggested retail price of $2.99.