Mars updates Kudos granola bar line
May 24, 2011
by Keith Nunes
MCLEAN, VA. — Mars Chocolate North America, a division of Mars Inc., has updated its Kudos brand granola bar line. The brand now features new bar varieties such as Kudos with Snickers, Kudos with M&M’s and Kudos with Dove Chocolate.
The company said co-branding the Kudos granola bar line with some of Mars’ leading confectionery brands will differentiate it in the granola/cereal/snack bar segment. Each bar is 100 calories, made using whole grains and is an excellent source of calcium.
The new Kudos bars are available nationwide and have a suggested retail price of $2.99 for a 10-count pack and $6.99 for a 30-count variety pack.