Reser's expanding side dish options
August 17, 2011
BEAVERTON, ORE. — Reser’s is introducing a line of refrigerated sides. The line initially was launched in the meat department under the name of Reser’s Main St. Bistro Baked Sides and is now expanding into the supermarket deli department under the Reser’s Baked Sensational Sides name.
“Supermarkets offer products in different ways across store departments,” said John McCarthy Jr., category manager. “For example, pizza is offered in nearly every department — frozen, deli and grocery. We’re expanding our line of baked sides to help retailers better serve shoppers.”
The line will feature scalloped potatoes, twice-baked potatoes, hash brown casserole and macaroni and cheese. The products will be in 14-oz packages for a suggested retail price of $3.99.