Inventure Foods launches vegetable crisps
Sept. 22, 2011
by Eric Schroeder
PHOENIX — Inventure Foods has introduced Boulder Canyon’s Garden Select Vegetable Crisps. The vegetable snacks blend 12 vegetables and are available in several varieties, including Hearty Cheddar, Red Ripe Tomato and Sour Cream and Chive flavors.
Each serving of Garden Select Vegetable Crisps contains a 3/4 serving of vegetables, a mix that includes carrots, celery, cabbage, tomatoes, green bell peppers, red bell peppers, broccoli and kale, among others.
“The growing snack trend is all about healthier snack options,” said Steve Sklar, senior vice-president of marketing for Boulder Canyon Natural Foods. “We took the concept of vegetable snacks and really embraced the ‘veggie’ aspect of these crisps without sacrificing taste. They are every bit as delicious and addictively good as a salty snack should be, but are also better for you.”
The snacks come in 5-oz packages that retail for $2.99 to $3.49 per bag.