Yoplait goes national with Go-GURT Smoothies
June 29, 2005
by Keith Nunes
MINNEAPOLIS — Yoplait Go-GURT has launched its Go-GURT Smoothie nationally following a successful introduction in 19 states earlier this year. The product provides parents with a fun way to give their kids the benefits of yogurt in a snack format.
In 5-oz bottles, Go-GURT Smoothie is an excellent source of calcium and a good source of vitamins A and D. It has less fat per ounce than comparable products on the market.
"The new Go-GURT Smoothie gives kids a healthy option for snack time, whether it’s in their lunchboxes, an after-school treat or a portable snack for weekend activities," said Jennifer Jorgensen, marketing manager for Yoplait beverages.
Go-GURT Smoothies come in 5-oz, four-bottle packs in three flavors — Strawberry Splash, Wild Berry and Paradise Punch. The suggested retail price is $3.49.